Online Media Kit for Business
Great article. I would take it one step further with an EPK (electronic press kit). Video content is easy to produce and very affordable if you need to hire someone to do it for you.
Short videos describing your product or service had be made in house with a variety of desk top computer softwares: iMovie, Final Cut Pro, Adobe Premier and Avid Video are popular. If you need to farm it out, or some guidance on in-house work contact us. Some videos can be produced for as little as $200.